Register interest
JapanPass for business

Get found by travelers who are already planning a trip to Japan.

JapanPass is an English-first guide to places across all 47 prefectures. Travelers and search engines come here to decide where to go. List your business so they find you, in English, when it counts.

Founding partners · now opening

Be one of our first partners.

We are opening JapanPass to a founding group of business partners. Come in early, help shape how businesses appear here, and get a fuller page from day one. Independent, English-first, and made for travelers.

Why list on JapanPass

We are built for the traveler who reads English and is deciding, right now, where to eat, stay, and go across Japan. That is exactly the moment you want to be in front of.

English-first, all of Japan

Thousands of listings across all 47 prefectures, written for English-speaking visitors. Not a regional site and not machine-translated.

Found in search and by AI

Every listing is a real, crawlable page built for search engines and the AI assistants travelers now ask for recommendations.

Independent and honest

Placement you can pay for is kept separate from our earned Curated badge. Travelers trust the site because we do not blur the two.

Choose how visible you want to be

Start free and stay free, or step up to a partner tier for richer placement. Partner tiers are billed annually. None of them buy the Curated badge, which is earned separately.

Listed
Free
Always free
  • A real listing page
  • Name, area, and category
  • Found in search
Most popular
Bronze
¥30,000 / year
Founding: ¥30,000 ¥24,000 for life
  • Everything in Listed
  • Full profile and photos
  • Contact and links
  • Higher placement
Silver
¥80,000 / year
Founding: ¥80,000 ¥64,000 for life
  • Everything in Bronze
  • Priority in your area
  • Featured slots
Gold
¥180,000 / year
Founding: ¥180,000 ¥144,000 for life
  • Everything in Silver
  • Premium placement
  • Homepage and category features
Platinum
By arrangement
Founding terms available
  • Everything in Gold
  • Bespoke partnership
  • Let us build something together

Prices are annual and in Japanese yen. What each tier includes may be refined as we build. Curated is never part of any tier.

Founding Partner offer

The first 100 partners lock in 20% off for life.

We are opening JapanPass to partners now, and the earliest supporters get the best deal we will ever offer. Join as one of the first 100 and your discount never expires, even when prices rise later.

20% off, for life

Your founding rate is locked in for as long as you stay a partner. Bronze becomes ¥30,000 ¥24,000 a year, and it stays there.

Founding Partner badge

A permanent mark on your listing that shows travelers you were here from the start. It is a paid-tier perk, and it is not the Curated badge.

Priority placement

Founding partners sit ahead of later partners at the same tier, so you get more of the attention while the catalog grows.

Limited to the first 100 partners. Once the 100 founding spots are taken, the offer closes. Register interest now to hold your place in line.
What Curated means

Curated is earned, never sold.

The green Curated badge means a member of the JapanPass team has personally visited a place and vouches for it. It cannot be bought at any tier, and paying for Bronze, Silver, Gold, or Platinum does not make a listing Curated. Placement and trust are two different things, and we keep them apart on purpose.

To be straight with you: we have not visited every listing in person, and we never claim we have. The catalog covers thousands of places across Japan. Curated marks the smaller set we have personally checked. Being a partner gets you seen. It does not get you Curated.

How it works

Setup is assisted right now, so you are not left to figure out billing on your own. You tell us you are interested, and a person helps you get set up.

Register your interest

Fill in the short form below with your business and the tier you are curious about. There is no payment and no commitment.

We reach out and confirm

A member of the team contacts you to confirm your details, answer questions, and recommend the right tier for your goals.

We get you set up and live

We handle the setup and, for founding partners, lock in your 20%-off-for-life rate. Your listing goes live or moves up a tier.

Common questions

Can I just pay and go live right now?

Not yet. Setup is assisted while we build out self-serve checkout, so you register interest here and we get you set up. It is a short step and it means fewer mistakes on billing and your profile.

Does a paid tier make me Curated?

No. Curated is earned by a personal visit from our team and is never for sale. Paid tiers change your placement and profile, not the Curated badge.

What is the Founding Partner offer exactly?

The first 100 partners get 20% off their tier for life, a Founding Partner badge, and priority placement over later partners at the same tier. When 100 spots are filled, the offer closes.

Do you cover my part of Japan?

Yes. JapanPass is English-first and all-Japan, covering all 47 prefectures. Wherever your business is, you can list.

Is listing really free?

Yes. The Listed tier is free and stays free. Partner tiers are optional and add visibility.

Register your interest

Tell us about your business and we will be in touch to get you set up. No payment now, and registering does not commit you to anything.

We use your details only to get in touch about listing your business. We never sell them, and we never show your contact details publicly.

Not ready to partner? Ask us to consider your place

Tell us about your business and we will add it to our curation queue. Curated is earned by an in-person visit and is never for sale, but every request helps us plan where to go next.

Requesting consideration does not buy placement or the Curated badge. Curated is earned by a visit, never sold.